CHK America President and CEO, Rick Wood announced today that the company has been awarded the customer information design contract for Beach Cities Transit (BCT) in Redondo Beach, California. Upon completion, the customized, easy-to-use information will be placed at five of BCT’s busiest hubs including the Douglas Green Line Station and the Galleria at South Bay Stop.
With the assistance of Federal Transit Enhancement funds, Beach Cities Transit will work with CHK America to improve the quality of their information and wayfinding tools giving locals and tourists alike the confidence to use public transit. The project includes the design of easy-to-read System Maps, an Isometric Web Map and several CHK signature Spider Maps®.
“Beach Cities Transit is a wonderful system that provides impressive service to its residents and visitors,” stated CHK America President and CEO, Rick Wood. “With Redondo Beach being a premier Southern California destination location, BCT’s focus on creating customer friendly information products will benefit everyone in the region.”
CHK America - Established in 1999, CHK America is the premier best practice provider of customer information solutions for the US public transportation industry. The company’s 8 Second Rule, has set the standard for communicating complex public transit information to customers, after their research identified that customers allow only eight seconds in which to interpret travel information before becoming frustrated - resulting in customer dissatisfaction. Under the leadership of CEO Rick Wood, a recognized speaker of and the foremost authority in wayfinding strategies, CHK America now reaches over 2 billion, fully 20%, of public transportation customers in the United States. Between customized information design and purpose-built hardware fabrications, CHK America is providing solutions for many of the largest multi-modal transit agencies in the US from WMATA in Washington DC to DART in Dallas Texas to LA Metro in Los Angeles, California.