CHK America President and CEO, Rick Wood announced today that the company has been awarded the contract for Cartography Services by the Los Angeles County Metropolitan Transportation Authority (LA Metro). This is the third time CHK America has been selected by LA Metro to create customer information solutions for the agency.
The new panels, designed by CHK America, a company specializing in the visual communication of transportation data, feature color-coded bus route diagrams and corresponding schedule information. The panels also display cumulative travel times for each route, showing busy passengers how much time they will spend on the bus – a much-valued benefit.
Under this contract, CHK America will once again work with LA Metro to design and maintain a variety of customer information products. These products include the LA CMTA System Map, High Frequency Map, Rail and Bus Connections Maps and the new Expo Line Connections Maps and Frequency Tables, along with other specialty maps requested by LA Metro. This new project will complement CHK America designed customer information currently in place at all LA Metro Rail stations, transit centers and online.
“Los Angeles Metro consistently produces some of the best marketing materials in the industry,” CHK America President and CEO, Rick Wood said. “We are proud to have been selected again by LA Metro to assist in their continued efforts of producing top quality, compelling customer information.”
CHK America - Established in 1999, CHK America is the premier best practice provider of customer information solutions for the US public transportation industry. The company’s 8 Second Rule, has set the standard for communicating complex public transit information to customers, after their research identified that customers allow only eight seconds in which to interpret travel information before becoming frustrated - resulting in customer dissatisfaction. Under the leadership of CEO Rick Wood, a recognized speaker of and the foremost authority in wayfinding strategies, CHK America now reaches over 2 billion, fully 20%, of public transportation customers in the United States. Between customized information design and purpose-built hardware fabrications, CHK America is providing solutions for many of the largest multi-modal transit agencies in the US from WMATA in Washington DC to DART in Dallas Texas to LA Metro in Los Angeles, California.